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How to Create an Omnichannel Strategy for Your Brand - Vikram Saxena
OmnichannelSales & MarketingPodcast

How to Create an Omnichannel Strategy for Your Brand - Vikram Saxena

October 2, 2024

In this special episode of the eCommerce Lab Podcast, Vikram Saxena, CEO & Founder of BetterCommerce, shares insights on developing an effective omnichannel strategy. Learn expert tips for integrating sales and marketing channels to enhance brand growth.

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Design Your D2C Brand Differentiator
Retail TechTrendsYouTube

Design Your D2C Brand Differentiator

September 21, 2024

Retail Technology Conclave (ReTechCon) is a premier digital event that explores retail technology trends. It offers masterclass depth and conference breadth, connecting industry leaders and stakeholders to enhance strategies and provide insights into technology's evolving role in retail.

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Can a Top B2B Commerce Platform do B2C/DTC Too?
B2B CommerceMid-Market RetailersYouTube

Can a Top B2B Commerce Platform do B2C/DTC Too?

July 17, 2024

BetterCommerce is focused on expanding its partnership programs and go-to-market strategies in key regions. The company is dedicated to recruiting talent and building innovative commerce solutions to support mid-market retailers in achieving their business objectives.

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Can a top B2B eCommerce platform do B2C/DTC too?
B2B CommerceAPI-firstPodcast

Can a top B2B eCommerce platform do B2C/DTC too?

July 17, 2024

Vikram Saxena discusses BetterCommerce API-first headless commerce solution, offering tailored features for B2B and omnichannel merchants, reducing complexity and improving scalability in commerce operations.
 

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Understanding Headless Commerce
Headless CommerceMultichannelPodcast

Understanding Headless Commerce

April 12, 2024

In this episode, Vikram Saxena highlights the benefits of headless commerce, emphasising agility and modularity. He and David Worby discuss how moving away from traditional platforms can improve customer experiences and enable businesses to adapt to market changes.

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What Drives Your Need to Improve the World
Legacy CommerceComposableYouTube

What Drives Your Need to Improve the World

March 23, 2024

BetterCommerce aims to disrupt legacy commerce models with an API-first, composable platform. Their mission is to empower mid-market retailers to innovate and improve customer experiences while integrating emerging technologies without the limitations of traditional systems.

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Thriving in Omni Channel: Unleashing Tech, Innovation, and Customer Magic
OmnichannelCommercePodcast

Thriving in Omni Channel: Unleashing Tech, Innovation, and Customer Magic

March 7, 2024

Vikram Saxena shares valuable insights on omnichannel strategies, mini-warehouses, membership models, and personalisation. Learn how technology drives omnichannel success and enhances flexibility in commerce operations.

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Commerce Unleashed: Revolutionising Mid-Market Retail with Vikram Saxena, CEO of BetterCommerce
CommerceRetailPodcast

Commerce Unleashed: Revolutionising Mid-Market Retail with Vikram Saxena, CEO of BetterCommerce

March 6, 2024

Discover how BetterCommerce headless commerce solutions empower mid-market retailers to manage product experiences while ensuring consistent information. Join Vikram Saxena as he discusses the company’s mission to simplify commerce through collaboration and teamwork.

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Revolutionising Mid-Market Retail: An Exclusive Interview with Vikram Saxena, CEO of BetterCommerce
Mid-Market RetailHeadlessYouTube

Revolutionising Mid-Market Retail: An Exclusive Interview with Vikram Saxena, CEO of BetterCommerce

February 19, 2024

Join Vikram Saxena, CEO of BetterCommerce, in this exclusive interview as he discusses the transformative impact of headless commerce on mid-market retailers. Discover the mission, values, and innovations driving BetterCommerce's solutions in the digital retail landscape.

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Headless Commerce CMS
Headless CMSCommercePodcast

Headless Commerce CMS

February 14, 2024

The podcast covers topics like headless commerce and content management systems (CMS).

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